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Increased ROI or TMI? Spotify unveils new Ad Studio metrics

May 13, 2019


Since Spotify Ad Studio’s introduction in 2017, brands, artists and music marketers have utilized the self-serve promotional platform to reach listeners right when they’re active, listening and in the mood to discover music. While the majority of Spotify’s revenue comes from paid subscriptions, the platform aims to monetize the podcasts, music and other content that… Read more »

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