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Mini Case Study: Juanfran “Como Llora”

April 15, 2021

The Orchard and DN7 wanted to give Juanfran’s “Como Llora” single and video maximum visibility through a comprehensive digital marketing and advertising strategy. The teams got to work, growing Juanfran’s Spotify following through a pre-save campaign and expanding his fanbase across Spain, Latin America, and the United States on TikTok. (full case study)