Case Study: Jacob Collier “In My Room”
August 14, 2017
The hype behind jazz prodigy Jacob Collier‘s debut record was huge, and he backed it up with two Grammys in 2017. With his prowess in front of the camera and behind the mic in mind, The Orchard’s Interactive Marketing & Audience Development team formed a campaign to engage fans and raise awareness for In My Room. (full case study)