THE ORCHARD SIGNS MULTI-PLATINUM COUNTRY QUARTET LONESTAR, NEW SINGLE “THE COUNTDOWN” AVAILABLE AT DIGITAL RETAIL ON AUGUST 7
4 Star Records chooses The Orchard to release next Lonestar album
New York, NY — August 7, 2012 — As part of an expanded initiative to partner directly with artists, The Orchard, music industry pioneers since 1997, announce the signing of the multi-platinum country quartet Lonestar. Celebrating their 20th anniversary and uniting once again with their original lead vocalist, Richie McDonald, The Orchard is happy to join in on the excitement of Lonestar’s forthcoming release.
“Lonestar and The Orchard’s relationship reflects the synergy that is the new model for what bands are doing now and in the future,” says Lonestar’s manager, Corey Wagner. “The band is able to pick all of its partners—management, agent, distribution, promotion—to properly promote and share their new music and intense touring plans.”
Jason Pascal, The Orchard’s VP of Licensing & Associate General Counsel, echoes that sentiment: “Through working directly with artists such as Ryan Adams, Joss Stone, Boyz II Men, Bret Michaels and others, The Orchard has rapidly become a comfortable home for the type of artist that no longer needs a major label to promote its brand. Lonestar’s multi-platinum history and huge fanbase afford the band the luxury to choose the right partners for its new record, and The Orchard’s distribution platform, marketing expertise and tools are a perfect fit. We’re simply thrilled to be in business together.”
With chart toppers such as “No News,” “Come Crying To Me,” and “Amazed,” Lonestar has set a high standard within country music and has been lauded for their blend of country roots with strong melodies and rich vocals. With more than ten million albums sold, ten #1 country hits, hundreds of concerts and twenty years of music under their belts, this forthcoming record, out on Lonestar’s own label 4 Star Records, may very well be their best yet. The first single, “The Countdown,” will become available at digital retail on August 7th, 2012.
“Twenty years ago, when I put this little band together to play in some bars and make a little money, I dreamed it pretty good but I never dreamed it quite this good,” explains keyboard player and songwriter Dean Sams. “I'm so excited to think about the songs that are going to come out of the next chapter of Lonestar,” adds drummer Keech Rainwater. “And I'm looking forward to another twenty years of great music.”
Lonestar is set to release their new album this fall through The Orchard. Check their website www.lonestarnow.com for band updates.
About The Orchard®
The Orchard, a pioneering independent music and video distribution company operating in more than 20 global markets, provides an innovative and comprehensive sales and marketing platform for content owners. With industry-leading technology and operations, The Orchard’s creative, tailored approach streamlines its clients’ business complexity while amplifying reach and revenue across hundreds of digital and mobile outlets around the world, as well as physical retailers in North America and Europe. The Orchard was founded in 1997 to foster independence and creativity in the music industry. For further information, please visit www.theorchard.com.
