THE ORCHARD EXPANDS MUSIC LICENSING OFFERINGS

Major Push Set For Australian Market

Creative Executive Christopher Covert to Head New LA Office; Publishing Veteran Brian Justice Appointed in the UK

NEW YORK, LONDON and VICTORIA – April 25th, 2007 - The Orchard, the world’s leading digital distributor and marketer of independent music, today announced a major expansion of its synchronization, special products and music publishing offerings. These areas of The Orchard's business have shown explosive growth, and delivered major synchronization and premium placements in the U.S. and Europe for Orchard-distributed repertoire, demonstrating The Orchard's commitment to driving diverse revenue streams for its artists and labels.

The Orchard offers film, broadcast, advertisers and new media companies access to its diverse music catalogue of over one million master recordings, representing every music genre and spanning international multi-platinum acts, cutting-edge breaking bands, and iconic, historically significant regional music. Uniquely, The Orchard offers its clients an online search tool with the largest centralized licensing database of independent music currently available in the market and featuring recordings from Orchard distributed labels and artists; including Sanctuary, Musart, Lookout, Cleopatra, Greensleeves, Tandem Music and Simply Red. The “Search and Listen” tool is available at www.theorchard.com/music.

The Orchard has built a significant client roster that includes brand leaders such as Apple, American Eagle, Badoit, British Airways, Jaguar, Sainsbury, Pringles, Samsung, Svenska Bank and Wondersoft. The Orchard’s recent motion picture and TV placements include "John Tucker Must Die" (20th Century Fox), “Surf’s Up” (Columbia/Tri-Star), “Flushed Away” (DreamWorks/SKG), “Norbit” (DreamWorks/SKG), “Grindhouse” (Dimension Films, for the Quentin Tarantino/Robert Rodriguez double feature), “The Dead Girl” (Lakeshore Entertainment), “The Punisher” (Lionsgate Films), ’s release “Normal Adolescent Behavior“ (New Line Cinema) and TV placements with CBS, Fuel TV, NBC, MGM, MTV and the Showtime Network‘s acclaimed series “Dexter”.

The expansion sees the appointment of music supervisor and production executive Christopher Covert, who will manage The Orchard’s new Los Angeles office. Covert’s supervision credits include "Super Troopers” (Fox/Searchlight), “All the Pretty Horses” (Columbia), and “American Psycho” (Lionsgate). Additionally, The Orchard announces the appointment in the UK of publishing veteran Brian Justice, who has worked with artists such as Lisa Stansfield, REM, Sting and Black Sabbath, and consulted for companies ranging from MGM, Miramax, Zoetrope, Fox, Dreamworks, Disney, Buena Vista, and Endemol.

Commenting on The Orchard's music licensing expansion, Jay Faires, President of Music at Lionsgate, said "The Orchard has a great, deep catalog. Their staff is resourceful and came to us with strong creative ideas for our film and TV slate.” Robert Kraft, President of 20th Century Fox Music, said "The Orchard's vast catalogue and their experienced, insightful management have brought an unparalleled and vital resource to our industry.”

Orchard Australia partner AmpHead Entertainment (recently acquired by listed Australian company Swish), is the most recent global partner to integrate The Orchard’s broader licensing and synch offerings into its operation, joining offices in New York, Los Angeles, Chicago, Buenos Aires, Paris, Lausanne, Barcelona, Lisbon, Athens and Tel Aviv. Commencing April 23rd, AmpHead has organized a series of events around the Australia and New Zealand launch, at which Orchard Chairman and co-founder Richard Gottehrer, will meet key executives from the advertising, film, and TV community and representatives from the Australian government arts and media departments.

Commenting on the launch, Gary Mackenzie, the head of AmpHead Music/The Orchard Australia, said "At a time when many creative decision makers are looking for cutting-edge artists and specific styles and genres, independent artists and labels need representation that does not destroy their independence. Our service offers a win on all fronts - an incredible, diverse catalogue, direct one stop licensing and a creative team that can source, support and administer any song placement requirement."

"With our expansion in Australia, and the appointment of Christopher Covert in LA, and Brian Justice in the UK, The Orchard is positioned to support continued strong growth in these areas of our business as we work on behalf of our distributed artists and labels," said Greg Scholl, president and chief executive of The Orchard.


About The Orchard
The Orchard is the world’s largest and leading digital distributor and marketer of music. The Orchard staffs offices in 27 countries and controls an unparalleled catalogue of over one million songs from 73 countries, thousands of labels, and every conceivable music genre and era. This catalogue spans international multi-platinum acts; cutting-edge, breaking bands; and iconic and historically significant regional music. The Orchard supplies music and video to the leading digital music stores and mobile operators throughout the world, and executes global marketing and promotion programs locally, with experts in every music territory managing initiatives tailored to each country's unique dynamic. The Orchard works as a close business partner with its label clients, retail sales and marketing, an extensive suite of online promotional programs, synchronization placement, global royalty collection, global publishing administration, and in some cases, co-production investment capital. The Orchard also provides strategic media services to an impressive roster of digital retailers and leading consumer brands, ranging from publishing research, licensing and administration through comprehensive online and offline branding programs. The Orchard was founded over a decade ago as the first company to provide independent artists and labels with broad and fair access to distribution, and takes great pride in its commitment to fair and equal treatment for all labels, regardless of size or location.