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As your end-to-end digital and physical solution, we’ve built our ecosystem to amplify your reach and serve as the back office of your creative business.

Distribution Network

Here at The Orchard, we were among the first to integrate digital and physical distribution, acknowledging the importance of selling and marketing across all formats and superior supply chain management. Whether it’s a full length at HMV, an EP on Spotify, a track in a UGC video on YouTube or a ringtone through Telefonica, we supply hundreds of outlets around the world through our wholly owned and operated physical and digital distribution supply chain and asset management system, which we fondly call V.E.C.T.O.R. (Very Efficient Conduit To Our Retailers).

Sales & Marketing

With today’s complex and ever-changing music landscape, our Sales and Marketing teams use their expertise and relationships to help separate your releases from the pack, offering dedicated pitches, programs and creative promotions to ensure maximum reach, awareness, and naturally, sales.

  • Facilitate discovery: We drive visibility and sales at storefronts and streaming services, execute targeted online advertising and search engine optimization efforts and secure editorial features to introduce your music to new fans.

  • Connect with fans: Through live video streams, email capture, listening parties and more we bring fans into the fold, and give them the tools to bring their friends, too.

  • Engage fans: We’ll turn casual fans into superfans through social media programs, new technology partnerships, contests and online promotions that generate valuable fan interaction.

  • Grow your sales: Together with you we create unique products that are tailored to your release strategies, from custom compilations and playlists to engaging direct-to-consumer campaigns and premium bundles. Add bonus material, exclusives, pre-orders and flexible pricing to that, and you have all the tools you need to drive your sales.

Check out some of our case studies on The Daily Rind!

Client Dashboard

The Orchard Workstation is a transparent, user-friendly platform that offers robust content management, marketing and financial tools while you retain complete control of your business. Here’s a snapshot of what you’ll access:

  • Release Builder

    Upload your audio and video releases, including metadata and artwork; create compilations from new or existing tracks; copy and edit a release to create exclusive versions for different digital retailers; and track the delivery of them all.

    Watch this video to learn more.

  • Artist Builder / Profiles

    Manage your artists’ marketing information, such as biographies, social profile links, photos, videos, news and tour dates, and simultaneously update your social networks, artists sites/blogs and Marketplace apps from one central location.

    Watch this video to learn more.

  • Marketplace

    Market your releases with a handpicked selection of discounted sales, marketing and business apps, all seamlessly integrated with the assets you’ve already uploaded, powering your favorite third-party apps within a single platform.

    Watch this video to learn more.

  • Analytics

    Identify trends and patterns in your sales, streaming data and social media in real-time through detailed breakdowns, charts, comparisons and zip code heat maps. We’ve partnered with more than fifteen partners, including iTunes, Amazon, Spotify, YouTube and Facebook, to provide you with comprehensive insights.

    Watch this video to learn more.

  • Accounting

    Access your statements and revenue breakdown charts quickly and easily for each statement cycle.

    Watch this video to learn more.

  • User Management

    Control your users’ access to the aforementioned areas, enabling you to keep your accounting details hidden from the production coordinator who sets up your releases.

Song Placement

Get your music heard in films, TV shows, ads and games through The Orchard’s Concentrated Music sync licensing platform. Our fully staffed team works with a trusted network of music supervisors, studio executives and agency producers to navigate our catalogue and deliver handpicked music to achieve the perfect fit between visuals and sound. We also post new licensing opportunities within the Concentrated Music dashboard, empowering clients to submit tracks that fit the requests.

Rights Management

As part of our total music solution, we help you manage your rights and exploit new revenue streams. Our fully staffed licensing department handles the publishing approval, licensing, accounting and royalty payouts so that you can sell third-party compositions. If you own your publishing, we can collect worldwide royalty payments and licensing administration on your behalf. And finally, make sure you’re not missing out on substantial revenue from your performance royalties. We actively register and collect from societies in over 30 different territories to ensure you get prompt payment directly from the source. All this is to say, we handle the complexity of mechanical licensing, pub admin and performance royalty collections so that you still have plenty of time to make music and develop artists.

Client Support

At the core of our company are Orchardites, digital natives from around the world who you will rely on as part of your team. We have the largest client-to-staff ratio out of any distribution company and pride ourselves on being accessible, nimble and passionate. We’re inherently invested in your business, which means we put your success at the forefront of everything we do.


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